Shukravar byte

Written on 9:42 PM by sairam

Dear Maxusites

Starting as usual with our "frenemy"



Mobile Google Searches in Iphone and Android - Location Aware results

Basically this feature is an attempt to give better results basis location ie say u r searching for chinese hotels(When u r in Malleshwaram) and you get the result for Chinese hotels in Malleshwaram



Read for more info

http://mashable.com/2010/01/14/google-suggest-local/



Do Indian bloggers affect consumer views

http://www.campaignindia.in/feature/do-indian-bloggers-affect-consumers-views



Please dont treat Blog as a campaign idea. It needs to be an effort which is continous (and of user value) and brands cant hard sell in blogs...

& finally mother of all 2010 lists


http://searchengineland.com/big-list-2010-marketing-predictions-resolutions-33200

Happy reading

Google's Nexus One

Written on 11:36 PM by VeeKarnik

Quite late today...so let me start off quick.


Everyone is talking about Google's answer to Apple's Iphone. Heard about the Google Nexus One? Well, looks like soon everyone will be talking about the Nexus One's apps! So here are the spces


It will not be in India for a while. But till then we can read and be prepared for its arrival!


Jumping to Avataar. Did you know that it is soon going to be the highest ever grosser from Hollywood beating Titanic? I got curious and started reading about how this movie was marketed. And tada!!! I came across this


Quite fascinating!!! And while on Avataar how can we forget the whole 3D experience? Now let's go a wee bit crazy...and imagine...what if we could watch 3D on Youtube??!!??! Is that even possible?? Well this link has some examples...


Don't we wish we had not returned our 3D glasses at Fame! But if you are really keen on watching these 3D videos on youtube you could make your own glasses :-)!!

And before I sign out news from India! Now you can insert dynamic ads in online live video streams.


So that's the news for today...feedback and comments always welcome!


Take a pledge

Written on 1:04 AM by VeeKarnik


Hello people!!!


It's already the 2nd week of 2010 and most of us by now would have given up on the resolutions we planned to stick to. But here is something interesting...

A pledge to do things differently in 2010.

http://www.godigital.in.com/ is a repository on information digital as a medium and how it can help you business.

They have a section on current campaigns, case studies and will also inform you about digital seminars. So go ahead and take the pledge!!!

From pledges to marriages...

Indian Network for people living with HIV/AIDS has launched http://www.hitchiv.com/, a matrimonioal site for HIV+ people. Read more...http://www.alootechie.com/content/hitchivcom-launched-a-matrimonial-website-hiv-positive-people

IAMAI, IMRB study finds 2 million active mobile internet users. More numbers and data at http://www.campaignindia.in/news/2010/01/08/iamai-imrb-study-finds-only-two-million-active-mobile-internet-users

All Indian content so far...so as I sign off just a little bit from Mark Zuckerberg on privacy: Public is the new social norm. What do you think? Hoping for some comments guys!!!


Later!


Colors ;-)

Written on 2:03 AM by VeeKarnik

If you are on Facebook, you must be wondering why all the women have colors for their status message...here is the story...



While on Facebook here are 5 innovative Facebook examples by e-commerce merchants. Let's watch and learn :-)


I've recently started getting a hang of twitter...but I do miss the high interaction I'm used to on Facebook. But guess what?!!?! Twitter now has Twitalbums for pictures. Read more.


Advergame: An advergame is a custom-made game built around the attributes of a brand. The game is built around an objective which the brand manager wants to convey to the audience. The brand is the hero of the game and the consumer plays it to have fun.

Here is what is happening in India...


Byte or bait

Written on 7:27 PM by sairam

a new happy year to all of us

2010- New year and new resolutions (MTV VJ Jose's resolution is 1024X728 :-)

News for the Day

If you are from Hyderabad, Good news you can book tables in food joints yipee no more waiting
http://www.ramnee.com/VMWeb/home.do

do you know that you can target ppl by designation, industry vertical, no. of years worked, qualification in Linkedin....

Why is google into mobile...
This article will answer some queries atleast
http://adage.com/digitalnext/article?article_id=141295

Episode # 5 Results

Written on 4:02 AM by Unny

No winners this time !!

The correct answers are:

1. Yes, Paid Search

2. http://lee-make-history.blogspot.com/

3. Cost Per View. Jivox is a platform for Online Video advertising and the most common buying unit is Cost per view.

4. Alternate Reality Games. (See wikipedia for more details)

5. 4.9 mn

6. 129 sec

7. Bebo is the odd one out. All others are connected to Nokia

Episode # 5

Written on 9:20 AM by mediaMAX